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Are you looking for our electrical or home automation services?

If you aren’t sure, keep scrolling!

Who are we and what do we do?

Welcome! In The Lite Electric is a full-service electrical contractor specializing in residential and commercial projects of all sizes, standby generators, in-floor heat, and we have an entire division, ITL Automations, devoted to home automation. We proudly serve central and northern Wisconsin including Merrill, Wausau, Minocqua and all surrounding communities.

If you are interested in learning more about us, please check out a gallery of our past work, client testimonials, and our blog.

If you are ready to speak to someone regarding your specific project, call us at 715-539-3220 or fill out the form on our contact us page. We look forward to making your day brighter!

We were named as a small business of the year finalist for 2023!

We are excited to be a finalist for the 2023 small business for the year award given out by the Greater Wausau Chamber of Commerce. The Small Business of the Year Award recognizes business growth, community involvement, and innovative efforts in the Wausau region and is a part of the Chamber’s annual Business Month.

We won a Badger Craftsman Award!

We are so honored to have won the 2022 Badger Craftsman Award for Best Smart Home! This award is given out by the Wisconsin Builder’s Association and includes projects from all across the state of Wisconsin.

The project we won for is located in the Northwoods of Wisconsin and is an all-inclusive smart home. This project is a 12,347 square foot residential home with an attached office space. The home includes an indoor pool, hot tub, sunken bar, elevator, master suite, dog grooming room, bed and breakfast, 7 bathrooms, and 2 garages.

In total, there are more than 250 smart devices incorporated in the home including 154 lighting devices (switches, dimmers, wall and tabletop keypads), 31 automated shades, 6 security cameras, 4 thermostats, 11 smoke detectors, 20 speakers, 5 Google speakers, 3 smart displays, 17 smart televisions, and 8 routers.

Electrical Services

In The Lite Logo

In The Lite Electric offers a wide array of electrical services for both residential and commercial projects. For more information on a specific service, please click on the button below.

In The Lite Electric has been proudly serving north-central Wisconsin for over 22 years. We look forward to meeting you, discussing your project, and making your day brighter!

For more information or to request your free estimate, please contact us at or 715-539-3220.

Home Automation

ITL Automations offers design and installation of home automation and smart home systems in all categories. For more information on a specific service, please click on the button below.

What is home automation? Check out our blog post The Evolution of the Smart Home for more information.

Why choose ITL Automations?

As the home automation industry has increased in popularity, so have the number of people who install them. But we believe we are a cut above. When you work with ITL Automations, this is what you will receive:

  • Our Automation Specialist will work with you throughout the entire process.
  • We offer a free consultation either in person or over the phone to discuss your project.
  • A licensed electrician will install the devices. This ensures that everything in your home is up to code and that all smart devices are safely installed.
  • Once the project is complete, we don’t forget about you! We will check back in with you to make sure everything is running smoothly.
  • ITL Automations is a certified pro with many of the companies whose products we install. This means we have additional training and are certified to be installing these devices. In addition, we can offer an extended warranty on most products. 

For more information or to request your free consultation, please contact our Automations Specialist at or 715-539-3220.

Standby Generators

In The Lite | Standby Generators
In The Lite | Standby Generators

In The Lite Electric offers wiring, installation, repair and maintenance of standby generators for your home or business. We can install a generator that will power just the essentials in the event of a power outage or one that will power an entire business. Call today to discuss what type of standby generator will work best for you.

  • We are certified Generac and Briggs & Stratton/Milbank dealers
  • We offer standby generator wiring, installation, repair and maintenance
  • Ask about our yearly maintenance program today!

If you would like more information about the features of standby generators and which one is right for you, please check out our blog post 5 things to consider when purchasing a standby generator.

For more information or to request your free estimate, please contact us at or 715-539-3220.